Friday 23 July 2010

MoviePush: Marketing Movies

http://www.moviepush.co.uk/

A new blog dedicated to the marketing of movies.

There are many movie sites already in existence, ones that purely review films, those that have interviews with the cast and crew and those that link to the newest trailers. Yet there are very few that look specifically at the marketing of movies (absurd considering how much time and money goes behind a successful movie marketing campaign) and therefore this is what we aim to focus on at MoviePush.

We will be looking at new movies and the marketing techniques used to promote and "push" them into market. From the traditional (Movie Trailers, Posters, Billboards) to taking advantage of the new channels such as social media, mobile apps, etc.

Updating you with the latest news and media being used to maket movies, together with after thoughts and opinions of advertising campaigns and the films themselves.

We hope you enjoy.